Month: April 2021

How to Automate Product Content Creation for the Digital Shelf | Salsify
Consumers increasingly demand engaging product content on the digital shelf, but creating this content at scale can be challenging for brands. This need for content is rooted in the completely altered strategies of online retail. What was once a strategy...
The Economic and Environmental Benefits of Ecommerce
Author By Miva | Posted on • April 14, 2021 As ecommerce continues to grow rapidly and alter the business landscape, there is increasing discussion about its impact on the world. We know that there are advantages of business selling online by expanding their...

Ecommerce Data Shows How Consumer Expectations Have Changed | Salsify
Ecommerce data plays a vital role in scaling and growing a brand. It helps business owners make better strategic decisions, improve marketing plans, reduce costs, and more. With COVID-19’s dramatic impact on ecommerce in 2020, getting the latest facts about...

How to Start a T-Shirt Business: 6 Step Comprehensive Resource Guide
It’s no secret that the t-shirt business is an oversaturated market. Due to the ease of entry and low cost of supplies, it has become one of the more popular businesses for new entrepreneurs to start. Because of that, it...

Sporting Goods Brand Scores Big With ChannelAdvisor’s Managed Services for Marketplaces
The following case study features a global sporting goods brand that leverages ChannelAdvisor’s Managed Services for Marketplaces to help achieve its business goals. THE CLIENT As a global sporting goods company offering high-performance equipment and trendy apparel, this ChannelAdvisor client...

Shopify vs Wix: Which Is Best For Selling Online
So, you want to start an online store, and you’re trying to decide between Shopify vs. Wix. There are so many ecommerce platforms out there it’s easy to get overwhelmed trying to compare them. Choosing the right tools for your...
Sustainability in Ecommerce: How to Serve the Conscious Consumer
Author By Miva | Posted on • April 6, 2021 Marketing Tips Consumers are increasingly favoring sustainable businesses when shopping online. Many companies are changing their business practices to answer the call of these shoppers. But what does sustainability in ecommerce actually entail?...
3 Key Hurdles Ecommerce Had to Overcome on the Road to Mainstream Success
Author By Miva | Posted on • April 6, 2021 Ecommerce Resources One business navigates the 20-year rise of ecommerce – new podcast available now. The first quarter of 2021 strongly suggests that last year’s ecommerce gains are here to stay. While the...

Retailer Relationships Are Hard — Unless You Follow Baby Jogger’s Lead
There are products you buy online — and products you don’t. Toothpaste, toilet paper and shampoo? Those purchases aren’t likely to require much deliberation. Most shoppers will hit “buy now” or “subscribe” within a matter of minutes. But equipment that’ll...

Welcome Email Design: 6 Ideas That Drive Conversions
The welcome email is an incredibly important message type all brands should be leveraging. Welcome emails can be easily automated, and see some pretty awesome metrics: Up to 82% open rates. 3x the revenue generation over regular marketing emails. 5x...