All posts by Contributor

Everything You Need To Know About Amazon Listing Optimization

Share via: In building a house, you’ll need a foundation to ensure it stands the test of time and the changing of seasons. Amazon isn’t much different: you’ll need a foundation in search engine optimization. When your Amazon listing optimization...

/ July 22, 2021

How to Build a Central Source of Truth for Your Brand

“We need a single source of truth!” is a rallying cry often heard throughout companies. Yet, the idea of “truth” can be abstract and elusive.  With the digital shelf, truth becomes any attribute that’s used to describe a product, like: ...

/ July 22, 2021

Vintage Parts Expands to New Marketplace, Lists Thousands More Products

Have you ever dreamed of being able to expand to a new marketplace, list your products and have inventory managed across all of your channels in almost-real time?  Vintage Parts did just that — with 20,000 listings on eBay —...

/ July 20, 2021

How Much Does an Ecommerce Website Cost?

Author By Miva    | Posted on • July 20, 2021 Ecommerce 101 Ecommerce Resources More people are buying online than ever before…and sellers everywhere are competing for their business. To stand out and thrive as an online merchant, you’ll need a strong website....

/ July 20, 2021

The Ultimate Holiday Ecommerce Toolkit for Brands [Download] | Salsify

Very few of your customers are starting their holiday planning now — let alone holiday shopping for the season. For them, the summer is saved for much-needed vacations and back-to-school prep. But for brands, you don’t have it so easy....

/ July 20, 2021

The Ultimate Guide to Lead Generation Using Live Chat

Live chat is increasingly playing a greater role in customer support, especially due to the pandemic and resulting market changes over the last year.  In fact, live chat played a key role in helping already-burdened customer support teams deal with...

/ July 20, 2021

Retailer Performance: Capturing Your Share of the Digital Shelf with Brand Analytics

As we continue to explore the tenets within the four essential pillars of retailer performance, one thing is becoming obvious: data matters. And few areas highlight what companies do with data more than the topic of discoverability.  We’ll discuss search...

/ July 19, 2021

How SMNutrition Doubled Its Gross Revenue and Scaled Its Ecommerce Program | Salsify

When I first came to SMNutrition in 2019, the company was run by a very small team. We had 35 products, and most of the ecommerce platforms we were working on did not even have our full SKU count. But...

/ July 19, 2021

Best Practices for Acquiring New Fans on Social Media

Now more than ever, social media marketing is important to any business, big or small. With 2020 being the year of lockdowns, social media consumption increased more than it ever has, forcing many businesses to up their game when it...

/ July 16, 2021

Getting Started With Cross-Border Trade to Japan

Have you considered selling to Japanese consumers?  If this geographic market isn’t yet on your radar, we highly recommend adding it to your e-commerce expansion plans. As the world’s fourth largest online market, Japan offers international brands and retailers an...

/ July 16, 2021