All posts by Contributor

WeWork and the Challenges of the “Visionary” Entrepreneur

Author By Rick Wilson    | Posted on • April 20, 2021 Ecommerce Resources A new documentary poses crucial questions for all business leaders Once a decade or so, a business comes along that seems to have a bigger dream than anything we’ve seen before. These “change the world” brand visions are typically driven by...

/ April 20, 2021

How Luxury Beauty Brands Can Build an Amazon Marketing Strategy | Salsify

Every decade welcomes changes to the personal care and beauty industry. The 1980s embraced neon clothing, voluminous hair, and bold makeup. The 1990s ushered in grunge clothing, crimped hairstyles, and dark lipsticks. With every decade, the industry is rewritten —...

/ April 20, 2021

Nine Actionable Tactics to Achieve Meaningful Connections with Your Retailers

Seventy-three percent of consumers use multiple channels during their shopping journey. To maximize visibility, it makes sense for your brand to be represented on many of them, including online retail channels. As your retail network grows, keeping a consistent strategy...

/ April 19, 2021

Forrester Report for Brands: Success Relies On Relationships With Retailers

By now, you likely know all about the benefits of direct-to-consumer selling. But while many brands are moving toward D2C strategies, most still make a big bulk of revenue through wholesale retail partnerships. For this reason, it’s important to keep...

/ April 19, 2021

How to Win Ecommerce Customers with Welcome Emails

When it comes to email marketing best practices, welcome emails are a must-have. One of the best ways is to set up a well-designed welcome email. Welcome emails are a way to get subscribers to remember you by engaging with...

/ April 16, 2021

How to Automate Product Content Creation for the Digital Shelf | Salsify

Consumers increasingly demand engaging product content on the digital shelf, but creating this content at scale can be challenging for brands. This need for content is rooted in the completely altered strategies of online retail. What was once a strategy...

/ April 15, 2021

The Economic and Environmental Benefits of Ecommerce

Author By Miva    | Posted on • April 14, 2021 As ecommerce continues to grow rapidly and alter the business landscape, there is increasing discussion about its impact on the world. We know that there are advantages of business selling online by expanding their...

/ April 14, 2021

Ecommerce Data Shows How Consumer Expectations Have Changed | Salsify

Ecommerce data plays a vital role in scaling and growing a brand. It helps business owners make better strategic decisions, improve marketing plans, reduce costs, and more. With COVID-19’s dramatic impact on ecommerce in 2020, getting the latest facts about...

/ April 13, 2021

How to Start a T-Shirt Business: 6 Step Comprehensive Resource Guide

It’s no secret that the t-shirt business is an oversaturated market. Due to the ease of entry and low cost of supplies, it has become one of the more popular businesses for new entrepreneurs to start. Because of that, it...

/ April 12, 2021

Sporting Goods Brand Scores Big With ChannelAdvisor’s Managed Services for Marketplaces

The following case study features a global sporting goods brand that leverages ChannelAdvisor’s Managed Services for Marketplaces to help achieve its business goals. THE CLIENT As a global sporting goods company offering high-performance equipment and trendy apparel, this ChannelAdvisor client...

/ April 7, 2021