Month: June 2022
10 Best POS Systems For Retail Compared
Share via: Want to make sure your company maximizes sales while saving time on bookkeeping? In today’s competitive marketplace, you can’t manage retail sales with a cash drawer alone. Even small retail businesses need quality point-of-sale or POS software. You’re...
Personalized Products: 3 Brands That Do It Best | Salsify
Personalized products include anything that can be tailored to a specific customer’s needs and expectations — from office accessories and furniture, to clothing and shoes, to makeup, vitamins, and more. These products can evoke emotions such as pride, thoughtfulness, a...
New eMarketer Analyst Report: US Beauty E-Commerce 2022
The beauty industry is getting a digital makeover, according to eMarketer’s new report, US Beauty E-Commerce 2022: How to Win Over Gen Z and the Ever-Evolving Online Shopper. That’s because the online trends and habits consumers formed during 2020 (e.g.,...
The Essential E-Commerce Calendar: July-December 2022
e-commerce climbing 15.5% to $235.86 billion. Want tips to secure your piece of the (pumpkin) pie? We’ve broken out a list of best practices to tackle on a month-by-month basis from July to December, including can’t-miss e-commerce conferences, webinars, inspiring...
How to Leverage Customer Reviews To Win on the Digital Shelf | Salsify
For brands and retailers, a single sale doesn’t equal success. Instead, it’s about building a customer base that’s willing to come back and purchase your products over and over again. Part of this success is tied to price and quality....
Google to Discontinue Universal Analytics: What eCommerce Marketers Need to Know
On July 1, 2023, Google is ending Google Analytics. Referred to as Universal Analytics (UA), Google Analytics has been the go-to tracking tool for online store and PPC performance since 2005. If you’re using Universal Analytics 360 properties, you will...
How to Get Started Advertising on TikTok
If you still haven’t joined TikTok, you may be missing out on tremendous sales potential. That’s because the popular social media app now reaches an incredible base of one billion users. While TikTok is still the place for short, quirky...
New Forrester Report: 4 Forces Shaping B2C Buying
Forrester isn’t beating around the bush in its most recent assessment of the B2C environment. According to its latest report, “If you’re in a consumer-facing business…you’re entering the most frenzied phase of innovation you’ve ever experienced, and consumers won’t let...
Kartra vs Kajabi: 7 Differences & 7 Similarities You Should Know
Share via: Kartra and Kajabi are some of the most popular online course platforms that bill themselves as an “all-in-one” course platform solution to house all your business’s online presence. As you can imagine, they are a lot more similar...
3 of the Top Influencer Partnerships | Salsify
The ecommerce world is becoming increasingly saturated, forcing brands and retailers to come up with creative ways to stand out. There’s been a surge in social selling, an uptick in subscription services, and an increase in incredibly targeted email marketing...