Month: May 2022

Shopping Trends: Unique In-Person Shopping Experiences | Salsify
Shoppers have been returning to brick-and-mortar stores with higher expectations than ever before, giving rise to new omnichannel shopping trends. Modern shoppers use smartphones while inside stores to find coupons, compare prices, check product reviews, and more, according to Salsify’s...

Danone’s Product Launch Plan For Syndicating More Than 1,000 Products in 90 Days
“Salsify is what builds our brand online. At the end of the day, the digital shelf is for driving sales, and Salsify helps us do that.”— Carrie Mesing, Director of Ecommerce Marketing Strategy, Danone When I arrived at Danone during...

How to Sell on eBay for Beginners in 2022
Share via: eBay is an online marketplace that connects buyers and sellers across the globe. Since it was established in 1995, eBay has become one of the most popular ecommerce marketplaces worldwide. According to Oberlo, there were over 187 million...

The Best Dropshipping Business Ideas To Make Money in 2022
Share via: Congratulations, you want to start a dropshipping business! Maybe you’re stuck on dropshipping business ideas or don’t know where to start. Don’t worry; this article is here for you. Everything you want to know about the best places...

Are You Making These 5 Product Page Mistakes? | Salsify
Well-designed product pages with thorough product information and high-quality images can help your brand convert more shoppers into return customers. According to Salsify’s “Consumer Research 2022” report — a survey of more than 4,000 shoppers in the U.S., Great Britain,...

Effective Advertising Strategies to Unlock Retail Media Success
This is the second blog in our weekly series on retail media and it provides you with proven strategies to be successful with retail media advertising. If you missed the first blog where we talked about the retail media landscape,...

How To Track, Measure, and Drive Digital Shelf Performance With KPIs for Ecommerce [Download] | Salsify
Every well-executed strategy starts with a clear goal. And every clear goal can be identified by asking a simple question: Where are you now — and where do you want to be? For brands and retailers worldwide, driving digital shelf...

5 Tips on How To Improve Customer Engagement | Salsify
“Night of the Living Dead.” “Resident Evil.” “28 Days Later.” If you think zombies are only scary in movies, consider what they’ll do to your online sales. We’re not talking about zombies of the brain-eating variety. (Those zombies rarely shop...

How to Find Products to Dropship: 8 Easy Steps
Share via: Product sourcing is often one of the first steps that you would take when you’re starting your online business for the first time. But the product research stage is often difficult and leads to a lot of rabbit...

What Is Google Merchant Center?
Last Updated on May 24, 2022 A Google Merchant Center account is the cornerstone of all successful Google Shopping campaigns. It’s an essential tool that bridges the gap between your website and your Google Ads account. In this article, we’ll...