How will you convert December’s holiday buyers into repeat customers in Q1 and Q2?
Have you decided on what date to launch your Easter campaign?
There’s a lot to plan for in 2022 — and with so much on your plate already, it’s challenging to look too far ahead.
That’s why we’re releasing our latest Essential E-Commerce Calendar, covering January through June. This highly anticipated asset is a favorite among digital marketing managers, e-commerce managers and marketplace managers.
We’ve done tons of research so you don’t have to.
Timely Tips and Actions
From checking how holiday returns have impacted your overall marketplace performance to prepping for Prime Day, we’ve done our due diligence to come up with a whole host of actions for your teams to implement.
Throughout the calendar, you’ll find smart ideas and reminders across these important categories:
- Digital Marketing
- Strategy
- Marketplaces
- Brand Analytics
- Fulfillment
- E-Commerce Success
- Direct to Consumer
E-Commerce and Retail Industry Events
Inside our e-commerce calendar for 2022, you’ll also find the dates for the biggest industry events, including eTail West in Palm Springs and RetailX in Chicago.
Even if you don’t attend live, you might want to scope out the events’ websites and social media accounts to get a feel for what people are talking about and to stay on top of trends.
Holidays & Campaign Launch Dates
This isn’t just your average calendar. We kick things up a notch by showing you not only the dates of upcoming holidays, but also when to plan ahead for them — we’re talking weeks or months in advance depending on the importance of that holiday for most brands.
Resources to Help You Succeed
You won’t be left alone when it comes to implementing the strategies and tips inside the calendar. Each month, we offer several resources to help steer you in the right direction. For example, we offer tips and best practices for Walmart advertising in February and show you how to diversify your marketplace expansion in March.
Want to be prepared for 2022? Download the Essential E-Commerce Calendar now.
