Month: November 2021
10 Non-Holiday Holidays to Add to Your 2022 Marketing Calendar
Running an ecommerce business means getting creative when you can. And one way you can get creative is by looking at 2022 holidays. Why? When you look back at other marketing campaigns, one thing you may notice is brands are embracing...
Top 2022 Ecommerce Trends to Watch | Salsify
The pandemic has fundamentally changed buyer behaviors. After being abruptly pushed into the spotlight, digital purchasing quickly became the new normal. Customers adapted rapidly, too, prioritizing brands that offered engaging online experiences, responsive product pricing, and on-demand shipping options. But...
Amazon Handmade vs Etsy: What’s The Difference?
Share via: If you are an artist and want to sell your own handmade products, navigating the ecommerce space can feel overwhelming – especially with all of the different platforms available. Amazon and Etsy are both massive sites with consumer...
Thanksgiving Week 2021 Sees Strong GMV Growth, Even As Some GMV ‘Pulled Forward’
Please Note: The gross merchandise value data presented below (“GMV”) is based on aggregate sales activity through our platform on marketplaces across our entire customer base globally. The growth percentages are based on “same store sales” (i.e., only accounts generating...
Learn How to Make Money with Shopify Dropshipping
Share via: Shopify is one of the most popular ecommerce platforms and dropshipping is a common business model. It’s easy for people who want to start an ecommerce business to get into dropshipping because there’s no need to produce products,...
How to Sell on Instagram: 7 Ways to Boost Your Sales Online
Share via: Thinking about expanding your product-based business to Instagram, but don’t know where to start… or how to actually make it profitable and worth the time? Instagram is now one of the more common ways to both shop online...
4 Ways eCommerce Sites Can Reduce Their Bounce Rates
Bounce rates represent the percentage of your website visitors who land on one of your home and product pages and leave your website without taking any action or moving to a different page. Sites with high bounce rates struggle to...
E-Commerce Strong Heading Into 2021 Holiday Season
The 2021 holiday season is already in full swing, and Thanksgiving hasn’t even arrived. There are industry predictions of solid, double-digit e-commerce growth and record sales, despite lapping the COVID-induced spike in e-commerce last year. Adobe Analytics has forecast 11%...
The eCommerce Seller’s Guide to eBay Sales Tax
Share via: eBay is one of the most popular platforms for beginning online sellers. It’s one of the oldest eCommerce marketplaces, and most consumers are very familiar with the platform. However, as your eBay sales grow, you have to start...
7 Excellent Product Description Writing Examples
When shopping online, customers rely heavily on product descriptions to make purchase decisions. If they understand how a product helps solve their problems and aligns with their values, they’ll buy. If they don’t, they’ll switch to another option. Because of...