THEGATEWAY

  After a long day of work, you’re scrolling through your Instagram feed when you spot…

At first glance, “organizational agility” may seem like a buzzword that doesn’t actually mean anything. In…

Data is a major part of business. It tells you who’s buying your products or services,…

  If a fear of cart abandonment or high return rates are tormenting your organization, here’s…

Do you track your heart rate? Or your cholesterol? What about your blood sugar levels? Monitoring…

Allowing brands and creators to drive engagement through creative storytelling and live commerce, there is a…

  It’s never been more important to highlight product quality online. With digital experiences becoming a…

Much has been made about the omnichannel approach as a way to improve the shopper experience…

Marketers have long known what influencers and sellers are just now discovering: Content is king. Consumers…

There’s no one savvier than the price-hunting consumer. Thanks to numerous marketplaces, search engines and price…

Salsify publishes its 2023 consumer research report, a survey of more than 6,000 consumers across Australia,…

Want to scale and dominate? Then this eCommerce Competitor Analysis Template is a must.  Even if…

Artificial intelligence (AI) is slowly but surely changing the way we write product descriptions. In the…

  The collective imagination has always unconsciously feared and longed for the emergence of sophisticated artificial…

You don’t have to be a marketer to know that the success of any campaign hinges…

As the lines between our online and offline lives get blurrier, shopping behaviors are changing irrevocably….

The consumer journey is truly one of the driving forces of the e-commerce industry. How consumers…

Ecommerce digital transformation is essential for brands — not optional. Shoppers have almost endless options on…