Month: April 2021

Ecommerce Blogging: The Ultimate Guide for Online Retailers and D2C Brands

Ecommerce marketing is a completely different animal than it was five (or even two) years ago. In the past, a blog was considered a nice-to-have, if it was considered at all. But these days, a marketing plan without an ecommerce...

/ April 23, 2021

Amplifi to Lead Salsify Implementation for Machimpex USA | Salsify

Machimpex USA, a manufacturer of automotive and household products, has selected Amplifi to support its implementation and enablement of the Salsify Product Information Management (PIM) system. Amplifi is a leading data management consulting firm offering strategy, solution delivery, and system...

/ April 22, 2021

3-Step Business Transformation Strategy (Part 2): Upgrade Your Ecommerce Systems to Scale

Author By Miva    | Posted on • April 22, 2021 Advanced Ecommerce In a previous article, 3-Step Business Transformation (Part 1): Improve the User Experience to Drive Topline Growth, we discussed the first step in our sequence for strategically investing in your...

/ April 22, 2021

Wix vs. Squarespace: Which is Best for Ecommerce in 2021?

If you’re thinking about starting an online store, but you can’t decide between Wix vs. Squarespace, then this is for you. There are so many platforms out there, all with their pros and cons. It can be difficult to decide...

/ April 21, 2021

WeWork and the Challenges of the “Visionary” Entrepreneur

Author By Rick Wilson    | Posted on • April 20, 2021 Ecommerce Resources A new documentary poses crucial questions for all business leaders Once a decade or so, a business comes along that seems to have a bigger dream than anything we’ve seen before. These “change the world” brand visions are typically driven by...

/ April 20, 2021

How Luxury Beauty Brands Can Build an Amazon Marketing Strategy | Salsify

Every decade welcomes changes to the personal care and beauty industry. The 1980s embraced neon clothing, voluminous hair, and bold makeup. The 1990s ushered in grunge clothing, crimped hairstyles, and dark lipsticks. With every decade, the industry is rewritten —...

/ April 20, 2021

Nine Actionable Tactics to Achieve Meaningful Connections with Your Retailers

Seventy-three percent of consumers use multiple channels during their shopping journey. To maximize visibility, it makes sense for your brand to be represented on many of them, including online retail channels. As your retail network grows, keeping a consistent strategy...

/ April 19, 2021

Forrester Report for Brands: Success Relies On Relationships With Retailers

By now, you likely know all about the benefits of direct-to-consumer selling. But while many brands are moving toward D2C strategies, most still make a big bulk of revenue through wholesale retail partnerships. For this reason, it’s important to keep...

/ April 19, 2021

How to Set Up a Square Online Store (For Free)

There are a ton of ecommerce platforms and website builders out there to help you, even if you have no experience in web design or web development. I really like Square Online because it’s a great option for people who are just...

/ April 19, 2021

How to Win Ecommerce Customers with Welcome Emails

When it comes to email marketing best practices, welcome emails are a must-have. One of the best ways is to set up a well-designed welcome email. Welcome emails are a way to get subscribers to remember you by engaging with...

/ April 16, 2021