Understanding and Implementing an Omnichannel Ecosystem | Salsify
Customers want the ability to connect with brands whenever, wherever, and however they prefer. This is…
What 2023 Global Retail E-Commerce Holds, According to eMarketer
It’s official. We’re entering the “slower-growth new normal,” according to eMarketer. In its 2023 Global Retail…
What Is Social Commerce?
After a long day of work, you’re scrolling through your Instagram feed when you spot…
What Is Organizational Agility?
At first glance, “organizational agility” may seem like a buzzword that doesn’t actually mean anything. In…
Bad Data 101: How Errors Affect Your Business Performance | Salsify
Data is a major part of business. It tells you who’s buying your products or services,…
Consumer Behavior: Why Shoppers Aren’t Buying Your Products
If a fear of cart abandonment or high return rates are tormenting your organization, here’s…
10 E-Commerce KPIs to Measure
Do you track your heart rate? Or your cholesterol? What about your blood sugar levels? Monitoring…
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Instagram Reels for Business: Tips, Hacks, Strategies & Examples [2023]
Allowing brands and creators to drive engagement through creative storytelling and live commerce, there is a…
Why Consumers Are Shopping on Mobile Phones Inside Stores | Salsify
It’s never been more important to highlight product quality online. With digital experiences becoming a…
Consumer Research Shows Shoppers Worldwide Want an Omnichannel Experience | Salsify
Much has been made about the omnichannel approach as a way to improve the shopper experience…
Amazon A+ Content Best Practices
Marketers have long known what influencers and sellers are just now discovering: Content is king. Consumers…
MAP vs MSRP: What’s the Difference?
There’s no one savvier than the price-hunting consumer. Thanks to numerous marketplaces, search engines and price…
2023 Consumer Research Unpacks Global Shopper Insights | Salsify
Salsify publishes its 2023 consumer research report, a survey of more than 6,000 consumers across Australia,…
Selling in a Saturated Market? You Need This eCommerce Competitor Analysis Template
Want to scale and dominate? Then this eCommerce Competitor Analysis Template is a must. Even if…
This Blog Post Was Written by an AI Bot — Could Your Product Descriptions Be Next? | Salsify
Artificial intelligence (AI) is slowly but surely changing the way we write product descriptions. In the…
What Is an AI Writing Assistant — And How Could It Help Brands and Retailers? | Salsify
The collective imagination has always unconsciously feared and longed for the emergence of sophisticated artificial…
What Is a Good ROAS?
You don’t have to be a marketer to know that the success of any campaign hinges…
What Are Webrooming and Showrooming? | Salsify
As the lines between our online and offline lives get blurrier, shopping behaviors are changing irrevocably….